Friday, November 8, 2019

Importance of British Literature essays

Importance of British Literature essays Literature has served as many functions throughout history. Writers such as Alexander Pope, Dryden and Defoe forever changed the way writing was done. Each writer in their own way has had an impact on other writings, as well as approaches to looking and judging other writings. Literature is a powerful tool which can be used to get your point across, or it can be used just for the enjoyment of the writer. In Alexander Pope's "An Essay of Criticism" the reader is taking through a series of points and opinions that Pope has on judging poems and other writings. He writes this essay because he feels that "In time good writing will be lost"(Line 474). Pope's essay serves as a proposed guideline for critics so that good writing can once again prevail. His opening line of this essay gives the reader a clear sense of what he is stressing. "Tis hard to say, if greater Want of Skill Appear in Writing or in Judging ill, But, of the two, less dang'rous is th' Offence,To tire our Patience, than mis-lead our Sense". Pope's strategy is to write a guideline for critics to use when judging an essay. In this opening statement Pope claims that he doesn't know if it is harder to write or to criticize a work. Pope again uses direct statements as opposed to implying what should be done. He says "A perfect judge will read each word of wit With the same spirit that its author writ: Survey the whole, nor seek slight faults to find Where Nature moves, and rapture warms the mind . . Whoever thinks a faultless piece to see, Thinks what ne'er was, nor is, nor e'er shall be. In every work regard the writer's end, Since none can compass more than they intend(Line 232). Pope shows the reader and states with this quote that this point is important because too many because too many people think that what a critic does with literature is criticize it. This point is important To critique a work of literature is not to identify flaws, or even to judge the rel...

Wednesday, November 6, 2019

Population Statistics - Village of 100 People

Population Statistics - Village of 100 People If the world were a village of 100 people... 61 villagers would be Asian (of that, 20 would be Chinese and 17 would be Indian), 14 would be African, 11 would be European, 9 would be Latin or South American, 5 would be North American, and none of the villagers would be from Australia, Oceania, or Antarctica. At least 18 villagers would be unable to read or write but 33 would have cellular phones and 16 would be online on the Internet. 27 villagers would be under 15 years of age and 7 would be over 64 years old. There would be an equal number of males and females. There would be 18 cars in the village. 63 villagers would have inadequate sanitation. 33 villagers would be Christians, 20 would be Muslims, 13 would be Hindus, 6 would be Buddhists, 2 would be atheists, 12 would be non-religious, and the remaining 14 would be members of other religions. 30 villagers would be unemployed or underemployed while of those 70 who would work, 28 would work in agriculture (primary sector), 14 would work in industry (secondary sector), and the remaining 28 would work in the service sector (tertiary sector). 53 villagers would live on less than two U.S. dollars a day. One villager would have AIDS, 26 villagers would smoke, and 14 villagers would be obese. By the end of a year, one villager would die and two new villagers would be born so thus the population would climb to 101.

Monday, November 4, 2019

Midwest Healthcare System Assignment Example | Topics and Well Written Essays - 250 words

Midwest Healthcare System - Assignment Example Mr. Wimple, chief operating officer, is the most valuable source of information since he is dealing directly with the management of the resources and funds resulting in the profit or the loss.   Strategies can be formulated with the assistance of the Mr. Wimple for more efficient running of the organization. Dr. Spock, medical director, responsible for the services and program being provided by the healthcare system, can highlight the economic success in relation to the efficient and affordable medical treatments and services. Ms. Bobcat, vice president of nursing, helps in confirming that the nursing staff is capable and responsible enough to work within the budget of healthcare systems. Also, to check if the incentives and pays provided to the nurses are be sufficient. The information gathered from the team can be gathered to formulate effective solutions for generating profits. As a CFO of the healthcare system, a financial budget will be prepared, with the approval for the implementation of Mr. Hazard, the CEO of Midwest Healthcare system.   The goal of the plan is the investment of the financial aids to generate revenues and cover expenditures. The information gathered from Mr. Wimple, ensures that the budget plan will operate effectively even in unexpected situations. Dr. Spock and Ms. Bobcat should be able to help in making the working of the budget plan successful and to ensure that the nursing staff and medical treatments are within the new budget plan.

Saturday, November 2, 2019

I am going to send the paper topics by attachment Essay

I am going to send the paper topics by attachment - Essay Example From the beginning of the story, she describes the pathetic condition of her physical body with a sense of detachment, in a tone of irony, wit and humor. The sentences are intelligently crafted. Elucidating her accidental fall, she writes, â€Å"So many movements unbalanced me, and as I pulled the door open, I fell over backward, landing fully clothed on the toilet seat with my legs splayed in front of me:†¦..the building deserted, I was free to laugh aloud as I wriggled back to my feet, my voice bouncing of the yellowish tiles from all directions† (Para 1). Even in such a grim situation, she exhibits her capacity to remain in good humor and thus generates confidence. That is no ordinary sense of humor; it is the challenge to her destiny that brings her physical body to such a sorry state, but it fails to beat her mental toughness. She neither pities her condition nor condemns herself. She accepts her state of being â€Å"crippled† as part of her inner experience. She shows how reading about disability is much different from experiencing the disability. One’s strength is tested when one undergoes the ordeal. Her inner strength is admirable and the tone is straightforward. She admits, everyone is entitled to one’s opinion about her plight, and she is entitled to hers. I am devastated by her honesty. She is no more an active partner in the domestic environment and is unable to share the responsibilities, and watches with resigned pleasure how her children and other family members have readjusted to her changed physical condition. But she admits candidly, â€Å"But I couldn’t bear the corroboration that around me were doing in fact what I’d always suspected them of doing, professing fondness while silently putting up with me because the way I am. A cripple† (Para 17). But this is a situation in her life over which she has no control. She is aware, people who interact with her and family members with direct resp onsibility towards her, show special concern, consideration and kindness to her. But the structured of her deformed and fragile body has nothing to with her steely mental frame and her tough resolutions in life. She makes a matter of fact observation, â€Å"People - crippled or not - wince at the word "cripple," as they do not at "handicapped" or "disabled." Perhaps I want them to wince. I want them to see me as a tough customer, one to whom the fates /gods /viruses have not been kind, but who can face the brutal truth of her existence squarely. As a cripple, I swagger.†(Para 2) She believes that the medical practitioners are in the learning stage about her complicated condition and does not blame them for their initial confusion about the diagnosis. They are doing their best to monitor the developments happening to her body. She has her challenge, and they have their challenges. She describes her relationship with the doctors taking care of her: â€Å"I may be frustrated, m addened, depressed by the incurability of my disease, but I am not diminished by it, and they are" (Para 30). She has converted her physical disadvantage to strengthen her spirit and sharpen the writing skills. Her words have more punch and imagination is more fertile, as would be seen from the words go in the essay. About the vital role her sense of humor plays in her life, she expresses her predicament and fear that the gravity of her disease may do irreversible damage to her existence and writes, â€Å"

Thursday, October 31, 2019

SEE Business Services Literature review Example | Topics and Well Written Essays - 2000 words

SEE Business Services - Literature review Example However, various factors might result to this kind of scenario. For instance, the ever-changing business environment will push many business people and entrepreneurs to seeking more information on how they can utilize the business opportunity effectively. Because of this, the membership will increase because one of the objectives of the organization is to develop members. Additionally, the members have a forum to share their experiences and educate each other on various business and entrepreneurial ventures. Another major cause of increase in membership is favorable business environment that will encourage business hence the need for people to join the organization in order to gain knowledge. The driving force for this is that the organization provides an environment of sharing between members. Moreover, the organization encourages and celebrates outstanding business practices. Similarly, a favorable business environment will lead to an increased number of businesses and as a result, more people would want to join the organization in order to benefit and improve their business (Franz & Huemer 2007, p.6). Consequently, a favorable business environment will also lead to an increased number of entrepreneurs hence increasing the number of people who want to join the organization. ... Furthermore, the organization is bridging an information gap that exists in the market hence many want to join and benefit from the services that it offers. Another reason for the sharp increase in the number of people wanting to join the organization is the few number of organization that offer similar services. These are some of the courses for the increasing number of people that want to become members of the organization. However, for the organization to manage this increase effectively without negatively affecting the value of services it provides then it needs to develop smaller business development teams at the regional level that will deal with all the needs and concerns of members. These business development teams will perform a similar function as those in the head office in order to, effectively, manage the rising number of members without having a breakdown. However, they will not be in a position to make decisions. The management of the organization will be the sole cust odians of all rights and privileges. Additionally, these development teams will work as the head office directs. 2.0 Change Facilitation (a) Force Field Analysis Diagram +10 +5 0 -5 -10 \\\\\ The size of the arrow signifies strength i.e. the longer the arrow the stronger the force the shorter the arrow the weaker the force (Harris, 2002, p. 20). However, looking at the Field Force Analysis Diagram, there are several forces that the organization is facing. These forces are from all involved parties in the organization. For instance, the regional officers are advocating for decentralization in the organization so that more members can get services closer to them and faster than when the head office

Tuesday, October 29, 2019

Crunchie Bones Essay Example for Free

Crunchie Bones Essay The aim of this experiment is to test whether or not a Crunchie bar could be used as a bone replacement. If this were possible the crunchie would have to be strong enough to support the patients life style. The Crunchie bar will be used to replace a leg bone. After the experiment I will calculate the ultimate breaking stress of the Crunchie and then compare this to the ultimate breaking stress of a leg bone. I will calculate the stress by using the formula: The apparatus is going to be set up as follows: I will tighten both of the G-clamps by 90 at the same time, then I will read off the force on the dial of the scales. I will read the dial from directly above otherwise parallax may occur. I am using three crunchies at the same time, as this will be more reliable. To make the measurements accurate I will calibrate the scales after the crunchies and wooden boards have been put on to it. I will ensure that the G-clamps are placed in the middle of the blocks so that the pressure off these blocks is spread over all of the bars, and not just on one side. The safety aspect of this experiment is that the G-clamps may fall off and cause an accident. Results Degree turns ( ) Force in Newtons (N) 90 58.8 180 147.0 270 264.6 360 431.2 450 617.4 540 833.0 630 1038.8 720 1185.8 810 1176.0 900 1127.0 990 1097.6 1080 1097.6 1170 1097.6 1260 1097.6 1350 1097.6 1440 1097.6 I have, as accurately as possible, measured the surface area of one crunchie, the measurements were: 140mm x 25mm = 3500mm To use the stress formula the surface area needs to be in m , to get this I will: 3500 x 1000000 = 0.0035m As I have used three crunchie bars I will need to times the above value by 3: 0.0035 x 3 = 0.0105m Using the above results table I have constructed a graph. As it and the results table shows the crunchie bars held up against a great force, then went the force reached 1190.0N, the crunchie bars crumbled. This meant the up ward force from the crunchie bars went and the force dropped down to1097.6N this force continued when the G-clamps were continued to be turned. Calculations By doing the following calculations I will determine the ultimate breaking stress of the crunchie bars for one leg. Stress ( ) = force (f) Area (A) Stress ( ) = 1190.0 N 0.0105 m Stress ( ) = 113333.3 Pa = 11 x 10 Pa Due to inaccuracies of the scales I am going to calculate the maximum and minimum values of the force and then calculate the breaking stress due to these differences. Maximum force = 1200 N Minimum force = 1180 N Maximum Stress = 1200 N 0.0105m = 114285.7 Pa (1dp) = 1.14 x 10 Pa Minimum Stress = 1180 N 0.0105m = 112380.9 Pa (1dp) = 1.12 x 10 Pa I have accounted for the inaccuracies of the scales and of the turning of the G-clamps by drawing error boxes on the graph. The size of the error boxes is 20N x 36 . Further calculations will determine whether or not the crunchie bar would be a suitable replacement for a leg bone. Average mass of human = 60kg Weight = mass x gravity = 60 x 9.8 = 588 N Area of crunchie bar = 0.0105m Area for two legs: 0.0105 x 2 = 0.021m Stress = F A = 600N = 600N 0.021m 0.0105m = 28571.4 (1dp) = 2.8 x 10 Pa Stress = 57142.9 Pa (1dp) (1 leg) = 5.7 x 10 Pa By using question eight from the section Spare Part Surgery in the Salters Horners Advanced Physics book I can see that the crunchie bar would not be able to be used as a bone replacement. This is because the value given in the book for stress on the leg bone when someone standing still is 10 Pa and so is bigger than the 2.8 x 10 Pa, therefore the crunchie would shatter when under this stress. When investigating further and by using question nine from the section Spare Part Surgery in the Salters Horners Advanced Physics book I found that there is a bigger value for stress when the person moves or in the case of question nine, jumps off a wall. The below calculations show that the crunchie bar would be unable to with stand the stress of the patient moving: Height of wall = 1.5m Time taken = 0.1s Gravity = 9.8ms = 9.8Nkg Mass = 70kg a = v t = 5.42 0.1 = 54.2 ms F= ma = 70kg x 54.2ms = 3.80 x 10 N Calculations for crunchie bars: Area of both legs = 60 x 10 m Area of crunchies = 0.0105m Calculations for bone: Man lands on two legs = 0.0105 x 2 Stress = F = 0.021m A Stress = F = 3.80 x 10 N A 60 x 10 m = 3.80 x 10 N = 6.3 x 10 Pa 0.021m = 18095238.1 Pa = 1.8 x 10 Pa These calculations show that the crunchie bar could not with stand the stress when the patient moved. This is shown in the calculations because the value of stress on the crunchie bars when put in this situation is greater than that of the leg bones. Therefore the crunchie bars would break. Overall this experiment has shown that a crunchie bar could not be used as a suitable bone replacement as it would not be able to with stand the ultimate breaking stress of a person if they were standing still or if the person was moving. If I had more time to continue this experiment I would make a piece of apparatus, like a protractor, that enabled me to measure the degree turns that I made when turning the G-clamps making my measurements more accurate. Using the apparatus I could also make more turns such as 45 turns as well as 90 turns.

Saturday, October 26, 2019

Study of Nikon Corporation

Study of Nikon Corporation The Nikon has gone global and divides the globe to six regions of its operation which are the Americas, Europe, Asia, Oceania, Middle East, and Africa. The products have also been grouped in to imaging products (Digital/film cameras, lenses and accessories), precision equipment (IC/LCD steppers and scanners), sport optics (Binoculars, telescopes and laser rangefinders), instrument products (Microscopes and measuring instruments), and ophthalmic lenses (Single vision and progressive addition lenses) (Nikon, 2010). It has a capital of  ¥ 65,475 million as of March 31 2010, where the consolidated net sales were  ¥ 785,498 million as of March 31 2010 while unconsolidated net sales as of March 31 2010 were  ¥ 572,972 million (Nikon, 2010). The numbers of employees in the corporation are approximately 26,125 as of March 31 2010 where the number is not inclusive of employees in subsidiary and associated companies. The company also has five main plants that include the Ohi plant, Yokohama Plant, Sagamihara Plant, Kumagaya Plant, and Mito Plant (Reynolds, p.23). The company has developed products of quality throughout the years where the core technology center, the research and development center and the production technology center are responsible for quality and innovation. Its imaging products (72.5%) contribute to a huge proportion of the sales followed by precision equipment (19.1%), instruments (5.7%) and others (2.7%) respectively (Nikon, 2010). The Nikon philosophy is Trustworthiness and Creativity that presents the unchanging principles that the company are dedicated to. The aspirations include Meeting needs and exceeding expectations where the company does not just stop at meeting the customer needs but also providing the customer with new products of value that exceed expectations; aiming at sustained growth through continuous development of all products; maximizing on the understanding and knowledge on light to produce products that transform and lead the markets currently and in future; and maintaining high integrity so as to contribute to the prosperity of the society (Nikon, 2010). The commitments of Nikon are being firstly being pro active i.e. Be broad-minded and well-informed in order to act quickly and resolutely Second seeking new knowledge i.e. Pioneer new potential through self-study and insatiable curiosity thirdly is effective communication i.e. Harmonize diverse skills by thinking out of the box and communicating effectively with others and last but not least displaying integrity i.e. Work with diligence and sincerity as a responsible individual (Nikon, 2010). The goal is Transforming imagination into creativity (Nikon, 2010). This paper critically examines the Nikon Corporation its history products, markets, goals and philosophy. It continues to scrutinize the company by performing a Strength Weakness Opportunities Threats Analysis which is crucial in matching the companys resources and capacity to the competition it faces in its operating environment; and a 4 P Product Services Pricing Promotion and Placement Mix analysis. It elaborates the position the corporation stands in the market and current and future opportunities that the company has in terms of growth and sustainability. Strength Weakness Opportunities Threats Analysis Nikon has been well placed in the markets in the markets and this gives the company a competitive advantage (Armstrong, p.34). This involves an environmental scan where the internal and external analysis is carried out. The Strengths The patent rights of the brand are high Nikon boasts of a global established brand that sells globally and is demanded by so many customers. The Nikon products are renowned throughout the world and thus give the company a strong basis to establish itself over it competitors and any new entrant in to the markets (Tarcy Et al p.47). This is seen as strength in that the brands are preferred by customers thus more sales are made and hence more revenues to the company. When the patent right is high the company has a lot of goodwill with the company and thus becomes the favorite and hence controls a larger share in the market. High technology in the production of products; Nikon has a reliable brand that is based on high level technological supremacy and resource and development. This has been established by the company since its inception where the products developed suit the market and become leaders in the market because of their level of technology (Nikon, 2010). The company has continued to phase out the products that are out of technology and introduced competitive products in the market that make life convenient and more comfortable. The company has invested a lot in resource and development and alliance, and industrial knowledge so as to keep on producing basic technological products that control the market. The Nikons starring technology is developed in the optics, image processing, materials, precision measurement and manufacturing, software and system technologies. The technology has continued to be unique and superior which offers better performance and functionality. Such technology include Super-Resolution in Non-Linear Optical Lithography, High-Precision Thin films, Ultra-Precision Molds, Image Processing Algorithms, Lead-Free Electronics Technology, Nano Particle Coating, Carbon Nanotubes (CNTs), Computer Aided Engineering (CAE), Vibration-Reduction (VR) and Predictive Focus Tracking System (Nikon, 2010). Quality has also been a strong point for Nikon in that the products produced have always been regarded for their high quality in the market. This makes Nikon products have a competitive advantage over its competitors. The diversification of the products that the company has is also a very strong strategy to remain in business (Tarcy Et al. p.52). This is the case because the company does not rely on a single product to get its revenues thus diversify the risks in the markets. The company has diversified to produce products like microscopes, measurement instruments, binoculars, cameras, and steppers that it has continued to dominate the market and contribute to the companys revenue. Nikon continues to boast of a very wide distribution network. The global dominance in the five regions which are the Americas, Europe, Asia, Oceania, Middle East, and Africa gives it a competitive advantage over those with ineffective distribution mechanisms (Nikon, 2010). Even in each region there is specialty in the products that are more preferred by the customers hence more sales. There is also presence of subsidiaries and affiliate companies that make the products available to the customers easily and in time. The effective distribution network enables the company to study the dynamics of the market in time and respond quickly before the markets are dominated by other competitors. The global presence is strength due to balancing of the currencies where the company can absorb shock from depreciation of currencies in areas that they are operating in (Tarcy Et al. p.71). The global presence can also be important in that when products are not moving in one region they can be transferred to other regions that require the products and thus promote business. Nikon has global and regional presence that enables the company to study the dynamics of each region and apply the best strategy. It is also possible to shift the products to other markets when they are bought at a slower rate in other regions thus save on production. Nikon has also invested a huge amount of finances in its business; the capital of  ¥ 65,475 million invested by the company is a way to lock out investors that cannot raise such an amount hence helps it in dominating the markets. The Nikon D1H camera is known for its solid build where the handling and the ergonomics is very efficient with a strong and fast autofocus. It is also weatherproof and is very fast since it as the 5 fps. It also produces large images that are approximately 40 jpeg fine (Nikon, 2010). Weakness Nikon has a poor marketing strategy where promotion of products has been low and the products have not been known to many consumers. The marketing systems have been reluctant and not aggressive enough to make the products known in all regions. The production of the Nikon scan scanner software that was faulty was a major weakness to detest its products in the market. The Nikon Scan has remained redundant in the number of images it determines in that it only determines 99 images and stops working (Nikon, 2010). For images above 100 the scanner must be restarted to continue its function. This is a very crucial part in that the customer can judge the products quality through one product and lead to rejection of the rest. The scanner software did not also have proper calibration procedures even after the purchase of an IT-8 Target. The Nikon NiMh camera batteries are not user friendly also they are heavy and big while they are sold expensively at shops (Nikon, 2010). They are also bad since they need recharge or be replaced once the camera is put in use for a shorter time than other cameras. There is a global phobia where people detest products from Japan and China and see then as counterfeits or of low quality. Products from these countries may have low sales due to such phenomenon and the company must be able to fight this negative attitude of the products it produces. Opportunities The digital world has numerous chances that have not been exploited the customers are yet to be fulfilled (Bà ¶hm, p.23). Customers still yearn for better digital products as they are produced. Any company that deals in technology has opportunities to control the market share through unique products or products that are user friendly and technologically advanced. In cameras manufacturing better products gives the company a chance to remain competitive. In view of the fact that Nikon has invested heavily in resource and development then it stands a chance to better opportunities. Trade is being liberalized in many regions and thus there are possibilities of governments loosening regulations of operations. This will be instrumental in allowing further development of the company to such countries where it is not yet penetrated (Ferrell, Hartline, p.35). Nikon has the capability to expand its production processes to other countries where there is distribution is done from exports. This will be easier and cheaper to reduce costs of production since the products are will be produced locally hence extra costs are eliminated (Bà ¶hm, p.48). Nikon may prefer mergers with companies like Sony so as to be much effective and build an empire that will control a large market share. a vertical merger will be more effective where the companies do not loose their identity but merge as a necessity to better their business objectives. Threats Nikon faces stiff competition from other globally renowned companies such as Sony, Olympus, Panasonic, Fujifilm, Canon, Kodak, Casio, and Pentax that all deal with the similar products. Such companies pose a threat of controlling the market share that Nikon holds. There is also the threat that the customers may shift their taste and prefer other companys products due to better marketing techniques applied by the other companies. New regulations may appear in different regions that may affect the companys operations in view of the fact that they may be unfavorable or strict. These regulations may include trade regulations that may be a barrier to efficient trade. In the Middle East peace has not been brokered by the warring parties and this political stand off will be a threat to business in the region. 4P strategy The Product Services, Pricing, Promotion, and Placement (Distribution) analysis of Nikon Corporation will be effective in establishing the companys position in the market and the opportunities that may be available for sustainable growth (Ferrell, Hartline, p.39). This gives a customer oriented approach that ensures that the business ventures into the market in a way that it will meet all the customers demands and expectations. The 4P marketing strategy is also known as the SIVA strategy which is translated as the Solution (product), Information (Promotion), Value (Price), and Access (Place) (Ferrell, Hartline, p.39). Product Nikon deals with a range of products that are aimed at maximizing customer satisfaction. The products include imaging products such as the Digital/film cameras, lenses and accessories; precision equipment such as IC/LCD steppers and scanners; sport optics such as the Binoculars, telescopes and laser rangefinders; instrument products such as the Microscopes and measuring instruments; and ophthalmic lenses such as the Single vision and progressive addition lenses. The imaging products are specifically the digital SLR Cameras, Digital compact cameras, speed-lights, software, film scanners, film SLR cameras, and Nikkor lenses. The microscopes include the biological, digital, industrial, stereoscopic and multi-purpose zoom. The precision equipment includes the IC stepper and scanner and the LCD stepper and scanners in different series (Nikon, 2010). The packaging is attractive with different colors and the Nikon brand name on them with each product packed with a user manual so as to enable the user steps of operation. The packaging is also ensured to shock proof to protect the products from any falling or mishandling. A return form is also placed in the packaging that bears the name and address of the company. The company logo is also encrypted in all products. It bears the words handle with care that cautions any person handling them that they are delicate and prone to damage. The customers are also assured of a warranty for every product they buy that is from authorized distributors. Pricing Each product has a specific price and the prices vary in every region and according to the specifications. The price for Digital SLR Cameras is $7,999.95; NIKKOR 50mm f/1.4 is $469.95, AF-S Teleconverter TC-20E III is $499.95; AF DC-NIKKOR 105mm f/2D is $1,199.95, and COOLPIX S640 is $219.95 (Nikon, 2010). The LS-9000 Nikon scanner is sold at $2799.99; while SB-400 Speed-light unit is sold at $149.99; SB-600 Speed-light unit is sold at $249.99; and SB-900 Speed-light unit is sold at $349.99 (Nikon, 2010). Compared to the competitors prices Nikons prices are averagely similar in the markets thus leaving the customer to choose the best product that suits them. Promotion This includes the Advertising, Professional Selling, Sales Promotion, and Publicity of the products by the company (Ferrell, Hartline, p.57). Nikon Corporation in June 2003 dissolved the Nikon sales promotion Co. ltd in view of the fact that it was not affecting its mandates to the corporation. Its mandate was shifted to Nikon Corporation business units that would effectively carryout the marketing and advertising. Nikon has also implemented the CSR strategy that includes several promotional strategies which include the education and awareness, surveying and monitoring, preventions of violations, and a consultative reporting system. The education strategy seeks to educate the employees in the corporation to create a favorable workplace environment through this promotion strategy the employees are able to promote the company to the public. The company also conducts awareness surveys that help gauge the products place in the market this helps promotion in laying the right procedure to advertise the products that have low sales. Nikon also promotes the products through print and advertising. It also holds photo exhibitions like the Photokina that helps in showcasing all the recent products by the company. Photo shootouts are also organized where customers are able to try out the new products and know their operations, availability and prices. Billboards are also used to advertise the products so as to reach the customer more efficiently. Taxi branding where taxis are branded with the company logo and products to promote the products is done globally. Nikon has also been involved in supporting sports such as formula one and advertised during the events (Nikon, 2010). Placement (distribution) Nikon is present globally with all its products being traded world over. The market has been segmented into regions that enable ease of distribution of the products to the customers. There are six regions which are the Americas, Europe, Asia, Oceania, Middle East, and Africa (Nikon, 2010). In each region there are authorized distributors of the products where they are then further sub-divided into sub divisions that help penetrate the market effective and reach the customers in time. Conclusion The general life cycle of the products from Nikon starts from the receiving of raw materials, then to the material, component and product manufacture, then to transport, where it is then used by the customer after which it is then recycled or disposed. Nikon has developed a competitive advantage over other companies and has definitely benefited from the effective marketing strategy it has. Work Cited: Armstrong, Michael. Management Processes and Functions, London: CIPD, 1996 Bà ¶hm, Anja. The SWOT Analysis. Boston: GRIN Verlag, 2009 Tarcy, Brian,. Bradford, Robert and Duncan, Peter. Simplified Strategic Planning: A No-Nonsense Guide For Busy People Who Want Results Fast!. New York: Chandler House Press, 2000 Ferrell, Olive C. Hartline, Michael D. Marketing Strategy. Ed.4, New York: Cengage Learning, 2008 Nikon. Nikon Corp, 2010. http://www.nikon.com/ November 27, 2010 Nikon. Product Assessment, Nikon Corp, 2010. http://www.nikon.com/ November 27, 2010 Reynolds, Clyde. Nikon F Book. New York: Focal Press, 1977